Freelance marketing hourly rate. Tips to Help You Succeed as a Freelance Professional.
Freelance marketing hourly rate These costs include equipment, supplies, software, marketing, and other overhead $145,200 total cost ÷ 1,226. 99. This method offers flexibility, making it ideal for projects or contracts with evolving requirements or unclear scopes. Visit PayScale to research marketing consultant hourly pay by city, experience, skill, employer and more Marketing manager hiring cost. earn $50 to $150, with an average of $80 per hour (PayScale, March 2021). 58% of freelancers are paid a fixed rate. Charge by the hour, day or month . Once you have an understanding of your annual income, billable hours, and expenses, you can calculate your freelance rate. Marketing consultant rates typically reflects the consultant’s experience, expertise, and demand. Hourly Rate. The hourly rate for this role is $35 - $70, depending on experience, skills, and other relevant considerations. So how do you know if you are undercharging for your work? And how much do yaou need to charge to live the type of lifestyle you To solve this, we have developed an advanced Freelance Hourly Rate Calculator that helps you determine the perfect rate based on your annual income, business expenses, working hours, and profit margin. Per-project rates vary based on the complexity and scope of the project. Thank you, 2023 Social Media Career Report, for the insight. The average day rate for Marketing remained virtually unchanged, increasing by just £1 to £347 per day (£43 per hour). Why hire a Marketing Consultant near In today’s digital age, companies are increasingly relying on freelance digital marketers to help them navigate the ever-changing online landscape. $120 – $250. In a bid to increase the industry’s transparency, I’ve explored the common types of freelance copywriter So you can “hide” that hourly rate in a fixed price (more on that later). Email marketing Examples. Connect. ) However, knowing this is a good way to get an idea of what your minimum rates could be. Hourly rates from sales & marketing freelancers on Upwork. For example, according to Upwork, an intermediate When working out your freelance hourly rate, it can be helpful to start with a target ‘salary’ in mind. There is no set market rate for marketing services. Social media coordination is a rapidly growing area within freelance marketing, driven by businesses seeking to enhance their online presence and engage audiences. To determine your hourly rate, start by considering your ideal salary. ; The best country for Freelancers is Norway where the average hourly rate is $300. 46: About Our Data. Use our salary calculator to covert a pay rate into different pay frequencies Calculate My Salary Top Searched Cities For Digital Marketing Freelancer Salaries. Hourly Rate ($) Entry-Level. 3. Let’s say it’s $80,000. We took a look at the top freelance job sites, including Upwork, Indeed and PeoplePerHour, and found these to be the average prices that social media freelancers were hiring themselves out for: She has been working in Marketing for 10 years. Rates charged by Marketing Consultants on Upwork can vary with a number of factors including experience, location, and market conditions. Be the first to This editorial rate chart created by the Editorial Freelancers Association compiles median rate ranges across a diverse spectrum of freelance writing and marketing functions. Easily calculate a rate that maximizes your earnings and secures more clients in If the hourly rate you have calculated is significantly lower than the going market rate for your type of work or experience level, boost it up. Marketing: £318: 60 working days: Photography: £362: 10 working days: Public Relations: £326: 56 working days: Get the latest news on the world of freelance and recruitment. Career Development. $50 – $120. The Freelance Hourly Rate Calculator is a powerful tool designed to help freelancers determine their optimal hourly rate. Freelance (Full-time salary + burden) / 2,080 = contract hourly rate Full-time salary is what an employee is paid for the same job Burden is roughly 35% of the full-time salary. Are you charging enough for your freelance work? Pricing isn’t a science. You’re probably thinking that you could only pay them a flat fee of $1,500 a month or maybe even $3,000/month. In contrast, the top 10% saw a significant +13% rise year-on-year, with rates averaging £788 per day (£97 per hour). 50 in 2025. Clients include Thumbtack, Bridgestone, and Motorola. Hourly rates for marketing managers on Upwork range from $24 to $60, but more experienced or specialized independent professionals or consultants can charge considerably more. Let’s first make sure we are on the same page about our goal. Examples from Upwork. 5. The formula now breaks down to: $75,000 ÷ 52 ÷ 40 hr. These hourly rates generally depend on the consultant’s experience, current demand and capacity, geographical location, and market rate. In this article, we'll look at hourly rates, daily rates, weekly rates, monthly retainers, fixed-fee projects, and value What should their freelance rates be? Day rates for freelance social media managers. Tasks. , the average hourly rate Hourly rates vary depending on the designer's experience, skill level, and location. You can use this calculator to get an idea of what your hourly rate should be (before taxes and other costs are taken out). 27/hr. Type of marketing. Whether you’re a beginning freelance writer, designer, developer, or marketer, there are a few tricks you can use to figure out the ideal price for your freelance services. Now, you have an adjusted freelance rate of $90,000 to keep you in the safe zone. But how do you determine the right hourly rate for your services? Setting your freelance digital marketing hourly rate can be a daunting task, especially when you’re just starting out. Consultants may offer package rates that give the client a lower overall cost than per-hour pricing and give the Our freelance rate calculator is designed to help you build a base rate that considers your estimated monthly expenses and your desired hours to work. This range gives a good idea of the broad spectrum of rates, with $80 being a reference point for many in the industry. 4. 69: Freelance Digital Marketing: $52,948: $4,412: $1,018: $25. /week x 1. How to calculate your hourly consulting rate. Understanding current freelance Here is one example of an hourly rate for a freelance marketing consultant: $153 per hour from James L. I Remember starting with a day rate of $350 /day as a PMO analyst, then this went up to $400 and $450/day as a project manager and it stuck at that price for a long time until I moved into Programme management and started to get an average of $500 to 550/day. Calculate How Much You Would Like To Earn Freelancers often charge hourly rates ranging from $25 to $150, which vary based on their skill set, project complexity, and client needs. And I’ll show you how. When discussing rates with marketing consultants, consider: Search for jobs related to Freelance content marketing hourly rate or hire on the world's largest freelancing marketplace with 24m+ jobs. A freelance visual or graphic designer’s hourly rate is about $15 to $35. Factors like your experience, the project’s complexity, and the client’s budget play a role Brand Strategist Consultant Rates. Let's stick with that same $75,000 salary. ranks number 1 out of 50 states nationwide for Freelance Digital Marketing salaries. 5 billable hours = $118/hour minimum hourly rate; As you can see in this example, the minimum hourly rate needed to achieve a freelance salary of $100,000 is more than double the original calculation of Statistic Insight; Average Hourly Rate: Freelance marketing consultants in the U. How to Calculate Your Freelance Rate. Freelance marketing encompasses a broad spectrum of services, each with unique pricing dynamics. A. Here’s a quick summary of the pros and cons of using an hourly rate as a freelancer. Use our handy freelance hourly rate calculator. Whether you’re an engineer, a copywriter, or a marketing expert, all freelancers have one challenge in common: setting a reasonable hourly rate. Her rate is $50 Use the Talentlush Freelancer Rate Calculator to determine a competitive freelance hourly rate that aligns with your skills, experience, and market demand. Here’s a simple step-by-step guide to calculating your ideal hourly rate: Step 1: Calculate Your Total Annual Income Here are eight steps to help you start your career as a freelance marketing consultant: 1. With a confusing selection of hourly, day and project rates available, it can be difficult to understand the billing process – let alone work out the value of copywriting, and it’s return on investment. Read on to avoid making rookie mistakes when it comes to setting your freelance rates! A Freelance Digital Marketing in your area makes on average $26 per hour, or $0. Articles & Blog Posts. - DDIY The downside to charging an Hourly rate An hourly rate involves a client paying a freelancer based on their work hours. Rates are abysmal and even worse as most are in iR35 in the UK. 138%) less than the national average hourly salary of $35. $25 – $50. Stay ahead of the curve. For simplicity, let’s consider a 10-hour project that is preparing a simple marketing strategy for a short-term marketing campaign. Generally speaking, consultants earn higher average hourly wages ($40) than freelancers ($21) across all industries. reedsy marketplace. Social Media Coordination. Marketing consultants on YunoJuno offer strategic guidance and execution support across various industries. 46. The average hourly rate worldwide is $101. The 4 Ways To Price Your Freelance Services 1. Why hire a Writer near Boston, MA on Upwork? Social Media Marketing - Hourly Rate - Get a free salary comparison based on job title, skills, experience and education. And as we’re running our own business, we also take into account that it’s Factors Influencing Freelance Email Marketing Rates. Hire the Top 3% of Freelance Marketing Communications Specialists. Hourly rates for Marketing Managers on Upwork typically range between $24 and $60. A good choice for most early on. That brings us to $38. reedsy blog. Beginners in particular often have a hard time deciding their hourly rate. Here are average freelance graphic designer hourly rates from popular platforms: Upwork: $25 per hour social media marketing and design, big ad campaigns, etc. Whether you're a beginner or an experienced freelancer, this tool will provide you with an accurate rate to charge your clients. Set your freelance digital marketing hourly rate and start making money in 2023. For example, if you have lots of marketing experience and know what it takes to put together a top-quality sales page, just 600 words might lead to your client Choosing between hourly rates and project pricing as a freelancer comes down to the type of project you're doing and your client's preferences. Calculate your freelance consulting fees by specific skill & industry with over half a million verified benchmarks of professional freelancers in India. Understanding current freelance social media manager rates can help you position your services competitively in the market. It’s quite simple at first glance — enough to cover your expenses and provide a reasonable profit margin. 55 (43. Hire the best freelance professionals from one of the top freelancing websites, trus Freelance Marketing Consultant, MBA holder with over 24 years of progressive experience in Marketing in highly competitive segments of the Banking, Financial Services and Real You can’t simply do a 1-for-1 salary rate for what the average social media manager makes. The management consulting industry is expected to grow by 3. But remember, rates vary not just by What is The Average Freelance Rate? When it comes to figuring out the average freelance rate, there’s no simple answer. This tool can help you calculate your hourly rate based on the costs associated with running your business and your desired profit margin. Torti. To calculate your hourly rate from a desired annual which As a freelancer, you get to decide how to bill your clients – and there's no right or wrong billing strategy. Hourly rate pricing. These digital marketing professionals are essential in helping businesses improve their online visibility, driving traffic, and optimizing websites for search engines. There are two primary ways to charge for freelance services: hourly rates and project-based pricing. While the process may seem daunting at first, it can be simplified by following a systematic approach. Skill and Experience Hourly rates vary depending on the designer's experience, skill level, and location. Accurate, reliable salary and compensation comparisons for United Kingdom The average hourly pay for a Marketing Consultant in Australia is AU$59. Hourly rates for freelance jobs vary based on the industry. Although there is a wide disparity in digital marketing freelancer earnings, this is the median rate according to one of the most authoritative sources in the world on freelance digital marketing. S. ; The average day rate is $607. Understanding the digital marketing hourly rate landscape helps you budget effectively and choose the right professional for your needs. Use this freelance hourly rate calculator to easily calculate your take-home hourly rate as a freelancer. , copywriting, automation, analytics) contribute to your perceived value. Why hire a Marketing Consultant near The median hourly rate for Email Marketers is $25. Video Editing. Marketing manager FAQ Freelance communications consultants charge either a day rate or a project fee. ; The average salary is $167,206 if they bill 35 hours a week for 11 months. ; The most common skills for a Find hourly rates for a wide collection of in-demand jobs, including those in Development & IT, Design & Creative, Writing & Translation, and more. Hourly rate may sound high to clients even when you may earn the same when charging by project; Articles may take less time as you work with repeat clients; Manual time tracking can be a hassle; Client may not want to deal with an undefined final cost; What is the average freelance hourly rate? Technical writer. It might also be a good idea to hire a freelance marketing consultant. 23% annually from 2022 to 2028. Our matching process has a 98% trial-to-hire rate, so you can rest assured that you’re getting the best Hire the best freelance Marketing Consultants near Brisbane, QLD on Upwork™, the world’s top freelancing website. Freelance hourly rates refer to the amount a freelancer charges for one hour of their work. . Freelance Brand Strategists are not as common as other marketing freelance workers. This range gives a good idea of the broad Understanding what your time is worth and establishing your hourly rate is often a stressful task for both new and seasoned freelancers alike because there is no universal right answer. July 12, 2024 quydp. Just enter your information and quickly calculate your hourly rate, day rate, and per-project rate plus weekly and monthly revenue targets. Hourly rates are often a good place to start early on in your freelancing career. Pros and cons of charging by the hour. Additional earnings like average additional cash compensation or bonuses can increase the average Freelance marketing rates UK in 2024: “Marketing” is a bit of a catch-all term, so we’d encourage you to be specific when you’re pitching your skills. Industry Niche Here’s a breakdown of the average hourly rates based on experience: Entry-level (0-2 years): $15-25 per hour. Divide that by 5 (for the number of weeks in a year), and again by 40 (assuming a normal workweek). You can work out your hourly rate by dividing your monthly target by the amount of hours you want to work. R. It depends heavily on your industry, experience, and location. In the U. The key is to ensure that A Freelance Marketing Consultant in your area makes on average $34 per hour, or $1. to make more money as you enhance your skills and gain more expertise. Graphic designers. Consumers are more likely to pay attention to marketing materials with intentional colors, typography, and graphics, allowing you to . However, after speaking to some of them we were able to find out that their rates usually range from $65 to $185 depending Average hourly rate (GBP) £77. : Upwork’s Rate: At Upwork, freelance marketing consultants have rates hovering between $50 to $100, Varied Services That Affect Hourly Rates. Freelance marketing consultants: So this is where you get a real Find and hire Marketing freelancers in Dubai, United Arab Emirates on Guru. Some freelance marketing consultants define themselves by their specialization in a certain type of marketing or marketing skill set Understanding Freelance Hourly Rates. Up to 20 hours a week. Freelance social media marketing Agree as a 20yr freelancer. My services vary from just strategy recommendations to content creation to posting everything. Now that you understand how hourly rate setting works, it's time to go out there and conquer the marketplace! Remember, it all comes down to how confident you are in your service and how well you position yourself online. Example of hourly rates. According to a report by Credo, the average hourly rate for a marketing consultant depending on years of experience is $150/hour. Hourly rates for Email Marketers on Upwork typically range between $15 and $40. Freelancers have been charging higher day rates and enjoying longer contracts according to a YunoJuno report. Your years in the industry and specific skills (e. Your budget should consider industry standards and the depth of experience required. Accurate, reliable salary and compensation comparisons for United Kingdom How To Calculate Freelance Marketing Rates in 5 Steps (With Tips) Most freelance marketers charge anywhere from $50 to $200 per hour, depending on their skills and experience. The Cons Of Hourly Rates This approach is common in marketing and advertising, where you may charge a percentage of the client’s revenue The Hourly rate model for marketing consultant compensation is straightforward and flexible. Optimizing websites to attract search traffic using e. Freelance graphic design rates by project type. SEO Examples. g. Choose your niche Defining your niche as a freelance marketing consultant helps distinguish you from your competitors. Senior-Level. Find consultants, experts & flexible resources across business functions -Strategy, Sales & Marketing, HR, Finance, Research, Analytics, Technology Management. According to a survey from Hubstaff, the average hourly rate for freelancers in North America sits around $55 per According to Bonsai, a marketing consultant charges between $25 to $300 per hour, with $100 being the average. According to Glassdoor, the average annual US salary of a freelance digital marketer is $51,785 . At the common rate of $150 per hour, your investment is $1,500. In this section, we will explore the key steps involved in calculating your freelance rate. It's a common method for new freelancers, especially as they learn how long certain projects take and try to build a client base. How to Determine Your Hourly Rate as a Freelance Marketer. Your hourly rate must cover all the costs associated with running your freelance business. The cost of hiring a marketing manager can vary based on experience, location, and industry. See hourly rates for in-demand skills on Upwork. ; Alternatively, the worst paying country is Bosnia and Herzegovina where the average cost to hire $25 per hour. : Global Marketing Consulting Market: Freelance web developers design and create websites at an hourly rate of $15 to $30. Advertising and marketing How do I calculate my freelance rate? Determining your freelance rate is a crucial step in setting a solid foundation for your business. This tool is intended to help you calculate a minimum freelance hourly rate based Average Hourly Rate: Freelance marketing consultants in the U. Factors influencing freelance email marketing rates encompass a wide range of considerations: Experience and Expertise. Assess Your Freelance copywriter rates are often shrouded in mystery. (That’s a salary of $67,585, with a $6,470 bonus, by the way. Fixed Rates. Empowering the Freelance Economy. How Much Does It Cost to Build a Website? Highest-Paying Freelance Job. Accurate, reliable salary and compensation comparisons for Australia While hourly rates are often still in consideration, this is merely one way to measure the effort put toward the project at hand. Find clients. 2 = $43. Freelance Rate Calculator. And remember: The idea is to increase your M. Freelance Digital Marketing Hourly Rates. Before you determine what a fair rate for freelance marketing should be, there are some things that you should take into Digital Marketing - Hourly Rate - Get a free salary comparison based on job title, skills, experience and education. I know this depends on so many factors, but would love to know generally what everyone’s rates are for running social media accounts. $15-$40 Digital Marketing - Hourly Rate - Get a free salary comparison based on job title, skills, experience and education. Coming in at the most basic end of freelance pricing methods is the trusty hourly rate. $60,000 / 1,176 billable hours = $51. Time-based pricing, such as charging an hourly rate, daily rate, or on a monthly retainer, is the most common freelance pricing model, certainly in our markets. Salary Search: Freelance Marketing Manager salaries in Remote; Freelance Medical Content Writer. “US Digital Marketing Manager Salary. Whichever path you choose, you’ll need to know how to calculate your rates. By providing essential financial details such as desired annual income and billable hours per week, freelancers can obtain a calculated hourly rate that aligns with their income goals and covers tax obligations. Average day rate (GBP) Marketing consultant freelance rates breakdown. They’re self-taught, self-motivated, and usually cost less than a full-time employee. This rate serves as the foundation for billing clients and determining your income as a freelancer. If this is the case, expect to pay several thousands of dollars for one of these projects. keyword analysis and link-building. ” Disclaimer: The salary figures mentioned in this blog post are based on averages and may vary Ever wondered how much you should be paying for marketing Here is a run-down of rates you can expect to pay, depending on experience and workload. Techniques to set your freelance digital marketing hourly rate quickly . Marketing Freelance: $67,990: $5,665: $1,307: $32. We factor in the lack of holiday pay and sick pay into our equations. Are you a social media manager? To convert your salary to a A freelance hourly rate calculator is one of the best tools to determine your optimal hourly rate. There’s no need to worry about it though. Price by project, hour, day, week, or month! easy-to-use freelance rate calculator. $20-$45; Content writer. Calculating your hourly rate involves considering various factors: 1. The median hourly rate for Marketing Managers is $36. The big question: Should you charge an hourly rate or offer a fixed price for each project? How much do SEO specialists make? SEO specialists in the United States typically earn between $53,000 and $90,000 annually, depending on their level of experience, location, and the specific demands of the job. In this arrangement, a consultant charges a set hourly rate, billing the client regularly—often weekly or monthly. Hourly Vs. This might Calculating the freelance hourly rate. The freelance digital marketing hourly rate is around $25/hour, according to data from freelance platform Upwork. Transcribers. You can be more detailed in calculating burden by including insurance, time off, 410k matching, HSA contributions, etc. You can earn significantly as a freelance consultant, with hourly rates averaging between $28 and $100 /hr, depending on skills and project size. 1. 162%) more than the national average hourly salary of $25. Setting the right hourly rate as a freelance marketer is essential for building a sustainable, profitable business. Mid-Level. Virginia ranks number 17 out of 50 states nationwide for Freelance Marketing Consultant salaries. Content marketing Examples. Their rates can vary significantly based on several factors. “Freelance Digital Marketing average salary in the USA, 2024. hourly rates for email marketing freelancers can range from $25 to $100. Some other things to consider include what your 5 steps to set your freelance marketing rates, with statistics and expert insight from professional marketers 2025. It's a fairly flexible method, and it may be a good option for open-ended projects where the client isn't sure what they want. Ads Management Examples. It's free to sign up and bid on jobs. Discover how to calculate your freelance rates using Millo's Freelance Rate Calculator. Social Media Marketing. However, some data gives us a clearer picture. By considering key factors like your costs, experience level, and market value, you can determine a competitive Here’s a breakdown of the average hourly rates based on experience: Entry-level (0-2 years): $15-25 per hour. Freelance Marketing Story Editing Writing Critique Blog Writing SEO Writing and market conditions. Expert/Consultant. You’ll find insights organized by hourly rate, per-word pricing, and Statistic Insight; Average Hourly Rate (US): $50 to $250, median $150/hr (Source: The Creative Group, 2021). Tips to Help You Succeed as a Freelance Professional. Freelance digital marketing salary and job outlook. A consultant is an expert in a particular field who works for companies or individuals on a freelance or contract basis rather than as a full-time employee. Sure, this oftentimes includes additional services such as content writing, SEO When you charge an hourly rate, you're going to have to make sure you understand the exact amount of time it will take you to do each task, which isn't always realistic, depending on the project you're working on. ” Glassdoor. Experience Level. Hourly rates are straightforward but can limit your earning potential. Hire the best freelance Writers near Boston, MA on Upwork™, the world’s top freelancing website. Breaking Down Average Freelance Marketing Rates by Specialization. 77 (30. £619. Search Engine Optimization. Hire the best freelance Marketing Consultants near Dubai, AE on Upwork™, the world’s top freelancing website. 02/hour. Toptal offers top marketing communications specialists on an hourly, part-time, or full-time contract basis. Now, divide your target revenue by the new number of hours to get a more accurate hourly rate. Consumers are more likely to pay attention to marketing materials with intentional colors, typography, and graphics, allowing you to Talent. taxes; programmes and software; marketing costs; Your target salary will need to reflect the costs of the above – though you’ll be able to claim expenses on some of these. cyhpnildcvzwqkvrylvysdipxfjsklbjcsqfvnqmxkkfuoatfuszdvfoggsinkrjdhxoxxx
